What is Market Point?
What is Market Point?
What is Market Point?
At Market Point, we believe that email marketing is the most powerful and most underutilized, growth channel for e-commerce brands. While many businesses pour endless budgets into paid ads, we help brands unlock hidden revenue streams through email, creating predictable sales and stronger customer relationships without relying on expensive ad spend.
At Market Point, we believe that email marketing is the most powerful and most underutilized, growth channel for e-commerce brands. While many businesses pour endless budgets into paid ads, we help brands unlock hidden revenue streams through email, creating predictable sales and stronger customer relationships without relying on expensive ad spend.
At Market Point, we believe that email marketing is the most powerful and most underutilized, growth channel for e-commerce brands. While many businesses pour endless budgets into paid ads, we help brands unlock hidden revenue streams through email, creating predictable sales and stronger customer relationships without relying on expensive ad spend.
Market Point was born from a single skill — copywriting. At 17, Paolo was writing emails from a small bedroom in Sweden, fueled by curiosity and an obsession with understanding what truly makes people click “buy.” What started as a personal challenge to master the art of persuasive writing soon evolved into something much bigger.
Market Point was born from a single skill — copywriting. At 17, Paolo was writing emails from a small bedroom in Sweden, fueled by curiosity and an obsession with understanding what truly makes people click “buy.” What started as a personal challenge to master the art of persuasive writing soon evolved into something much bigger.
As Paolo worked with more brands, it became clear that copy alone wasn’t enough, the real results came from mastering the entire email ecosystem: automation, segmentation, strategy, and design. Piece by piece, Paolo built Market Point into a full-service email agency, helping e-commerce brands unlock predictable revenue and build meaningful customer relationships, all without relying on expensive paid ads.
Today, Market Point is driven by the same mindset that started it all: crafting powerful email systems that feel personal, not promotional. We believe every brand has a unique story, and the right email strategy can turn that story into a growth engine that runs on autopilot.
Today, Market Point is driven by the same mindset that started it all: crafting powerful email systems that feel personal, not promotional. We believe every brand has a unique story, and the right email strategy can turn that story into a growth engine that runs on autopilot.
Work
How We
MEET THE
MEET THE
FOUNDER
PAOLO HAARANEN
© 2025 MarketPoint
Privacy policy
© 2025 MarketPoint
Privacy policy
OUR SEVICES INCLUDE:
As Paolo worked with more brands, it became clear that copy alone wasn’t enough, the real results came from mastering the entire email ecosystem: automation, segmentation, strategy, and design. Piece by piece, Paolo built Market Point into a full-service email agency, helping e-commerce brands unlock predictable revenue and build meaningful customer relationships, all without relying on expensive paid ads.
Let’s build your best-performing channel.
© 2025 MarketPoint
Privacy policy
Let’s build your best-performing channel.
© 2025 MarketPoint
Privacy policy
We’re not a “one-size-fits-all” agency. Instead, we dive deep into your brand and customers to craft a strategy that fits your voice, values, and growth goals. Every campaign we launch is tested, optimized, and built with data-driven insights.
Our approach is personal, you’re never just another client in the system. We work closely with you to ensure that every email sent is aligned with your bigger vision.
Market Point was born from a single skill — copywriting. At 17, Paolo was writing emails from a small bedroom in Sweden, fueled by curiosity and an obsession with understanding what truly makes people click “buy.” What started as a personal challenge to master the art of persuasive writing soon evolved into something much bigger.
Today, Market Point is driven by the same mindset that started it all: crafting powerful email systems that feel personal, not promotional. We believe every brand has a unique story, and the right email strategy can turn that story into a growth engine that runs on autopilot.
As Paolo worked with more brands, it became clear that copy alone wasn’t enough, the real results came from mastering the entire email ecosystem: automation, segmentation, strategy, and design. Piece by piece, Paolo built Market Point into a full-service email agency, helping e-commerce brands unlock predictable revenue and build meaningful customer relationships, all without relying on expensive paid ads.
FOUNDER
Let’s build your best-performing channel.
© 2025 MarketPoint
Privacy policy
Let’s build your best-performing channel.
© 2025 MarketPoint
Privacy policy
How We Work
We’re not a “one-size-fits-all” agency. Instead, we dive deep into your brand and customers to craft a strategy that fits your voice, values, and growth goals. Every campaign we launch is tested, optimized, and built with data-driven insights.
Our approach is personal, you’re never just another client in the system. We work closely with you to ensure that every email sent is aligned with your bigger vision.
How We Work
We’re not a “one-size-fits-all” agency. Instead, we dive deep into your brand and customers to craft a strategy that fits your voice, values, and growth goals. Every campaign we launch is tested, optimized, and built with data-driven insights.
Our approach is personal, you’re never just another client in the system. We work closely with you to ensure that every email sent is aligned with your bigger vision.
What We Do
We build revenue-generating email ecosystems tailored to your brand. From automated flows and high-converting campaigns to sign-up forms and sales funnels, every element we create is designed to increase conversions and maximize lifetime customer value.
What We Do
We build revenue-generating email ecosystems tailored to your brand. From automated flows and high-converting campaigns to sign-up forms and sales funnels, every element we create is designed to increase conversions and maximize lifetime customer value.
OUR SEVICES INCLUDE:
OUR SEVICES
INCLUDE:
Email automation and lifecycle flows
Conversion-driven campaigns
Lead capture
(sign-up forms)
Landing pages and sales funnels
Content and copywriting for high engagement
Email automation and lifecycle flows
Conversion-driven campaigns
Lead capture
(sign-up forms)
Landing pages and sales funnels
Content and copywriting for high engagement
Email automation and lifecycle flows
Conversion-driven campaigns
Lead capture
(sign-up forms)
Landing pages and sales funnels
Content and copywriting for high engagement
Email automation and lifecycle flows
Conversion-driven campaigns
Lead capture
(sign-up forms)
Landing pages and sales funnels
Content and copywriting for high engagement
We’re not a “one-size-fits-all” agency. Instead, we dive deep into your brand and customers to craft a strategy that fits your voice, values, and growth goals. Every campaign we launch is tested, optimized, and built with data-driven insights.
Our approach is personal, you’re never just another client in the system. We work closely with you to ensure that every email sent is aligned with your bigger vision.
Email automation and lifecycle flows
Conversion-driven campaigns
Lead capture
(sign-up forms)
Landing pages and sales funnels
Content and copywriting for high engagement
Email automation and lifecycle flows
Conversion-driven campaigns
Lead capture
(sign-up forms)
Landing pages and sales funnels
Content and copywriting for high engagement
Email automation and lifecycle flows
Conversion-driven campaigns
Lead capture
(sign-up forms)
Landing pages and sales funnels
Content and copywriting for high engagement
Email automation and lifecycle flows
Conversion-driven campaigns
Lead capture
(sign-up forms)
Landing pages and sales funnels
Content and copywriting for high engagement
What We Do
We build revenue-generating email ecosystems tailored to your brand. From automated flows and high-converting campaigns to sign-up forms and sales funnels, every element we create is designed to increase conversions and maximize lifetime customer value.
OUR SEVICES
INCLUDE: