


Let’s build your best-performing channel.



Let’s build your best-performing channel.
Build a complete email automation system from scratch and increase total revenue by at least 15% within the first month.


Let’s build your best-performing channel.
Want to turn your email channel into a consistent revenue stream?
Want to turn your email channel into a consistent revenue stream?

By building a structured, conversion-focused email system with clear messaging and automation, Market Point helped Whitelip unlock hidden revenue and establish a sustainable foundation for long-term growth.
By building a structured, conversion-focused email system with clear messaging and automation, Market Point helped Whitelip unlock hidden revenue and establish a sustainable foundation for long-term growth.
“Market Point has done an incredible job. We’re already seeing strong results and look forward to a long-term partnership.”
— The Whitelip Team
“Market Point has done an incredible job. We’re already seeing strong results and look forward to a long-term partnership.”
— The Whitelip Team
44% average open rate
20% of total revenue from email
1,100,000 SEK in email-driven revenue
900+ new email leads
3.4% average click-through rate



The Results




The Results
20% of total revenue from email




44% average open rate


900+ new email leads
3.4% average click-through rate


1,100,000 SEK in email-driven revenue
During the first 30 days, Market Point designed and launched a fully automated email system covering every step of the customer journey, including:
Welcome flow
Site abandon flow
Cart & checkout abandon
Browse abandon
Post-purchase flow
Winback flow
Lead capture pop-up
Basic segmentation
Each email was crafted with a clear focus — from building trust and social proof to communicating Whitelip’s unique selling points and product variety.
During the first 30 days, Market Point designed and launched a fully automated email system covering every step of the customer journey, including:
Welcome flow
Site abandon flow
Cart & checkout abandon
Browse abandon
Post-purchase flow
Winback flow
Lead capture pop-up
Basic segmentation
Each email was crafted with a clear focus — from building trust and social proof to communicating Whitelip’s unique selling points and product variety.
The Strategy
The Strategy
Build a complete email automation system from scratch and increase total revenue by at least 15% within the first month.
The Goal
Whitelip.se was founded to offer a complete and dynamic range of all-white nicotine pouches at competitive prices. By identifying a gap in the market, Whitelip set out to build a platform that caters to every preference, from budget-friendly options to premium choices, and from mild to extra strong.
Unlike many larger resellers that focus mainly on established brands, Whitelip aims to go beyond the ordinary by featuring unique and distinctive products. Their mission is to inspire customers to explore new flavors and discover their next favorites.
Despite their strong growth, Whitelip had one big challenge, a weak email channel and a lot of untapped potential revenue slipping through the cracks.
Whitelip.se was founded to offer a complete and dynamic range of all-white nicotine pouches at competitive prices. By identifying a gap in the market, Whitelip set out to build a platform that caters to every preference, from budget-friendly options to premium choices, and from mild to extra strong.
Unlike many larger resellers that focus mainly on established brands, Whitelip aims to go beyond the ordinary by featuring unique and distinctive products. Their mission is to inspire customers to explore new flavors and discover their next favorites.
Despite their strong growth, Whitelip had one big challenge, a weak email channel and a lot of untapped potential revenue slipping through the cracks.


Background
Background


How Market Point Helped Whitelip Generate 1.1M SEK in Email Revenue in Just 30 Days
How Market Point Helped Whitelip Generate 1.1M SEK in Email Revenue in Just 30 Days

